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The first .blockchain requester comes forward: Domain Name Wire

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Unstoppable Domains and Blockchain.com have announced that they will apply for .blockchain.

.Blockchain is sure to be one of the most sought-after top-level domain names in ICANN’s next phase of expansion.

This week, two companies announced they are teaming up to apply for the domain name. I believe this is the first group to publicly reveal their plans for .blockchain.

Unstoppable Domains is working with blockchain.com to apply for .blockchain. The company stated:

This collaboration with Blockchain.com is a strategic move to prepare us for the application and ensure we are ready to offer a robust, integrated solution when the time comes. If we are successful overall, this application will be just the beginning of what is possible for .blockchain and other Unstoppable TLDs. Leading by example, the .blockchain domain would join the ranks of iconic ICANN-registered generic top-level domains (gTLDs) such as .com, .net, .org, .biz, and .info. This would allow .blockchain domain owners to benefit from standard Web2 functions, such as sending emails and resolving websites in popular browsers such as Google Chrome, Microsoft Edge, and Safari, while maintaining all of the existing amazing features of the Unstoppable Web3 domains. This is the ninth company we have worked with on gTLD planning and strategy, so we look forward to following a similar trajectory with our other partner/branded TLDs.

Unstoppable is already offering it .blockchain web3 names, which work to simplify crypto wall addresses. It also tried to trademark “.blockchain.”

If another party wins the fight for .blockchain, people will start using the DNS domain for websites and emails, which could lead to confusion.

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